Ready to Build Your

Creative Career Online?

Join the newsletter for weekly emails on marketing for musicians + other creatives, social media, creating your unique path online, personal development + more.

HOW CAN I HELP YOU?

SINGLE CONSUltATION

BOOK A 90-MIN ZOOM CALL W/ ALEX

On these 90-min calls, I can help you get direction with your online presence, social media strategy, branding, marketing + more.

You’ll find more info on the booking page.

1:1 COACHING FOR CREATIVES

Work 1-on-1 with Alex for a minimum of 4 weeks. I’ll be your guide, coach, and teacher as you create and execute your online strategy as a creative.

You’ll find more info on the next page.

RELEASE PLAN BUILDER + CONTENT PLANNER

2x NOTION TEMPLATES + VIDEOS (FOR MUSICIANS)

Plan, develop, and organise your content and music releases with these simple and powerful Notion templates.

Great for creating clean, sustainable plans for your online presence.

NEWSLETTERS

Are You a Mushroom Marketer?

In a dense forest, mushrooms sprout quickly after a rainstorm—sometimes literally overnight. Give ...

How To Stop Wasting Your Life (For Creative People)

Prefer to watch this? If you’re a creative person, you weren’t meant to live a “normal” life—the ...

How To Create A Personalised Music Release Plan 2024 (Full Breakdown)

Prefer to watch this? Releasing music today has never been so easy Or at least that’s what it looks ...

How To Manage Multiple Creative Interests (3 Strategies)

Prefer to watch this? I’ve never been happy with just one creative practise. It feels too ...

Your Lack Of Focus Is DESTROYING Your Creative Career (3 Steps To Fix)

Today we’re talking about arguably one of the most powerful (and potentially most damaging) things ...

The 3rd Law of Music Marketing On Social Media

Prefer the podcast version of this? Today we’re diving into the third law of music marketing on ...

You Have No Idea What You’re Capable Of (Motivation)

One thing I love about making music or just being creative and building things is the ...

How To (Actually) Be Authentic On Social Media—For Creatives

Today’s letter is all about how to show up as yourself on social media—how to be authentic—but also ...

Content For Busy Creatives, Victims, The Lie Of Consistency & A Question Of Fear.

If you’re reading to this close to when it was released, I’m currently away—I’ve run off for a ...

How To Stop Getting Off Track As A Creative (4 Step Process)

If you’re anything like me, you’re probably familiar with the feeling of making big plans, being ...

Creatives, Should You Have A Plan B?

If you’re a musician, artist, writer, or some kind of creative like this and you’re not sure if you ...

Are You Too Old For A Creative Career?

Prefer the podcast version of this? Are you too old to have a great creative career? Is it really ...

Hey! I’m Alex.

I’m a musician, writer, and artist coach—sultant living in Melbourne, Australia. I spend most of my time helping musicians and other creatives build their online presence + create a meaningful career path. 

I’ve been immersed in the world of creativity ever since I was 10, starting at the piano. Over the last 20+ years I’ve explored all kinds of creative paths (mostly in music) and I’ve been working professionally in the industry since 2015.

In the last 5—ish years my focus has been building a career in creativity online and helping others do the same. If you’d like to work with me, feel free to reach out and we’ll have a chat 🙂 

Ready to Build Your

Creative Career Online?

Join the newsletter for weekly emails on marketing for musicians + other creatives, social media, creating your unique path online, personal development + more.